Podcasts are out on the internet for years. And it seems like they are being used for promoting the brands. Most of the people also use the podcast for promoting their views, posts, blogs, and even forums. I think this can be a good untapped medium where you can do weekly podcast and record for say 30 minutes or so. And this way you can get people addicted towards your blog or the forum. And it can be a good source of information for them to keep tab on your brand.
What do you think does podcast based promotion works for blogs or forums?
Yes and no. Depends on how well spoken and detailed you are. I've never done a Podcast. Although from reading this post, I'm now interested an considering a Podcast for my forum.
Have you ever made one? How successful was it?
It works for promoting a brand but not likely for a forum. Sure someone big recommends it but hard to say that is enough to make people come to the advertised site.
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I don't even know how to do a Podcast. lol